Join the 64 Challenge: make a difference this May

Did you know that coeliac disease affects 1 in 100 people in the UK, but only 36% are diagnosed? That means around 64% – an estimated 500,000 people – are living with undiagnosed coeliac disease, often enduring persistent, recurrent and unexplained symptoms.

That’s why, this Coeliac Awareness Month, we’re launching the 64 Challenge, so why not join in! Using the theme of 64, the challenge aims to raise awareness to find and support the undiagnosed. From May 1 to May 31, you can take on a challenge inspired by the number 64—whether it’s a 1-day event, a week-long effort, or something for the entire month. Your challenge can be personal and flexible—something fun, something meaningful, or both! 

Amy’s Ideas for Getting Involved

Coeliac UK fundraising coordinator Amy smiling with wearing an orange Coeliac UK hoodie with a spring backdrop.
Amy, Coeliac UK's Community and Events fundraiser, shares some fun and accessible ways to take part in the 64 Challenge. No matter your age or fitness level, there’s a challenge that fits your abilities.

Here are 64 ideas you could use to get started:

  1. Run 64 miles 
  2. Bake 64 cupcakes for a bake sale 
  3. Cycle 64 km 
  4. Walk 64 miles 
  5. Knit 64 squares for a blanket 
  6. Read 64 pages of a book 
  7. Cook 64 gluten free meals 
  8. Donate £64 
  9. Organise a coffee morning with 64 guests 
  10. Write 64 encouraging messages for someone living with coeliac disease 
  11. Share 64 facts about coeliac disease on social media 
  12. Send 64 postcards to friends and family raising awareness 
  13. Complete 64 minutes of meditation or mindfulness 
  14. Share 64 coeliac disease friendly recipes with your network 
  15. Get 64 signatures for a petition
  16. Host a trivia night with 64 questions 
  17. Make 64 coeliac awareness bracelets 
  18. Run a 64-second dance challenge 
  19. Take 64 photos of your favourite gluten free food 
  20. Invite 64 people to your online fundraising event 
  21. Set up a 64-minute silent auction 
  22. Write 64 words about why you support Coeliac UK 
  23. Organise a 64-minute charity livestream 
  24. Host a 64-minute movie marathon of films with gluten free content 
  25. Give out 64 gluten free recipe cards to local businesses 
  26. Craft 64 thank-you notes for Coeliac UK supporters 
  27. Share 64 testimonials from people you know living with coeliac disease 
  28. Host a 64-minute fitness session for friends/family 
  29. Make 64 bookmarks for a local library promoting gluten free resources 
  30. Sponsor a runner to complete the 64 Challenge 
  31. Create 64 gluten free goody bags for charity events 
  32. Take 64 steps a day in your local park to raise awareness 
  33. Host a Coeliac UK trivia competition with 64 questions 
  34. Film a 64-second video explaining coeliac disease awareness 
  35. Challenge your friends to a 64-minute walkathon 
  36. Create 64 handmade items to sell for donations 
  37. Complete 64 days of a fitness challenge and share your progress 
  38. Host a 64-minute bake-off featuring gluten free recipes 
  39. Donate 64 items to a local food bank with gluten free options 
  40. Complete 64 acts of kindness throughout the month 
  41. Host a 64-minute gluten free cooking demonstration 
  42. Create a 64-second TikTok video showcasing coeliac disease friendly restaurants 
  43. Organise a 64-minute community clean-up event 
  44. Do 64 push-ups in 64 minutes 
  45. Run a 64-minute charity auction with gluten free prizes 
  46. Create 64 gluten free gift bags for key workers 
  47. Decorate 64 cupcakes and donate them to a local charity event 
  48. Send 64 gluten free care packages to people in need 
  49. Read 64 blog posts about living with coeliac disease 
  50. Write 64 thank-you letters to Coeliac UK supporters 
  51. Complete 64 different physical activities 
  52. Host a 64-minute Q&A session on Instagram about coeliac disease 
  53. Share 64 tips for living gluten free on social media 
  54. Create 64 gluten free product reviews to raise awareness 
  55. Organise a 64-minute walk with family and friends 
  56. Make 64 posters to raise awareness about coeliac disease in your community 
  57. Run a 64-minute fundraising drive 
  58. Host a 64-minute session of coeliac disease education 
  59. Post 64 selfies wearing a Coeliac UK t-shirt to raise awareness 
  60. Create a 64-step guide to navigating a gluten free life 
  61. Volunteer 64 hours to Coeliac UK (if applicable) 
  62. Share 64 gluten free recipes from/on your blog 
  63. Create 64 postcards with awareness messages about coeliac disease
  64. Complete 64 minutes of yoga to raise funds for Coeliac UK 

How It Works 
From May 1 to May 31, take on any challenge involving the number 64. Whether it’s a 1-day event, a week-long challenge, or something that lasts the whole month, it’s entirely up to you. You can do it in memory of someone special, for fun, or simply to make a difference. Every 64 counts! 

Why Participate? 
Joining the 64 Challenge will help raise essential funds to increase awareness and provide guidance for those living with coeliac disease. Every penny you raise helps make sure no one faces coeliac disease alone. 

Ready to Join? 
Sign up today and start planning your 64 Challenge! Fundraise your way, make it personal, and join the fight for everyone with coeliac disease.

Together, we can make a difference! 


Request a fundraising pack and join in here

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